Mentor Company was born from the desire to build something of our own — with purpose, independence, and a long-term vision. Founded by Eduarda and Diogo, our journey began without a predefined structure, but with a clear ambition: to build brands in a different and more meaningful way.

Over the years, we have evolved into a brand-building and distribution partner focused on the baby and children segment across the Iberian market. More than representing brands, we work to develop them locally — creating awareness, strengthening positioning, and ensuring sustainable growth.

We are not limited to buying and reselling. Our approach combines strategic distribution with a strong digital focus, aligned with market trends and constant innovation. We operate online stores directly to consumers, allowing us to stay close to families, understand their needs, and translate those insights into better commercial decisions.

We support our partners at every level — from market entry and regulatory processes to retail activation, digital growth, and ongoing customer support, both B2B and B2C. We work with a diverse network of clients, including retailers, pharmacies, and specialty stores, building long-term relationships based on trust and performance.

Our portfolio reflects the quality of our work. The brands that choose to grow with us are a testament to our commitment, strategic mindset, and execution capacity.

Seven years on, we continue to adapt, evolve, and improve — always guided by curiosity, responsibility, and a strong focus on building brands that matter.

Let’s grow together.